Content Scheduling Considerations

When Should I Release My ConveYour Campaign?

When setting up a ConveYour campaign, you must decide whether content should be released based on when each learner joins or at a fixed schedule for all participants.

ConveYour offers several scheduling options for releasing lessons, messages, emails, challenges, and questions.

Option 1: Based on Individual Join Date

Choose this option to release content based on when a learner joins rather than a fixed campaign start date.

Example: Drip Campaign

• Lesson 1 → Sent 1 day after joining.

• Lesson 2 → Sent 2 days after joining.

• Each learner progresses at their own pace, regardless of when they join.

Best For:

• Ongoing enrollments.

• Drip-fed courses where everyone follows the same flow, regardless of start date.

Learn More about Adding/Scheduling individual pieces of content >>

Option 2: Based on Campaign Start Date

Choose this option when all learners should receive content on the same schedule, regardless of when they join.

Example: Team Training or Event-Based Campaign

• Message 1 → Sent 1 day after the campaign starts.

• Message 2 → Sent 2 days after the campaign starts.

• Late joiners catch up automatically.

Best For:

• Live events where all participants must be on the same page.

• Team training programs with structured pacing.

Note: ConveYour prevents late joiners from being overwhelmed with past messages, but this method should be used when most participants enroll around the same time.

Option 3: Release on a Specific Day

Choose this option to schedule content for a fixed date, independent of when learners join.

Example: Event-Driven Content

• A polling question is sent one day before a live event.

• A quarterly check-in is scheduled for January 1st, April 1st, July 1st, and October 1st.

• A holiday message is released on December 25th.

Best For:

• Scheduled events and time-sensitive content.

• Pre-planned communications (e.g., company-wide updates).

Option 4: Release Immediately

Choose this option if content should be available as soon as a learner joins.

Example: Instant Access Content

• A free welcome gift (e.g., video, PDF, training material) is delivered immediately upon sign-up.

• Learners receive a confirmation message and next steps right away.

• A full library of on-demand content is unlocked for immediate access.

Best For:

• Self-paced courses where learners consume content at their own speed.

• Lead magnets or freebies that should be delivered instantly.