Timing Options for Campaigns

Why Does Timing Matter in Campaigns?

Setting up the right timing options ensures your ConveYour campaign runs smoothly and delivers content at the right time for participants.

Accessing Timing Options

Navigate to Main Menu > Campaigns > Campaign Settings > Timing Options to configure:

• Time zone settings

• Start and end dates

• Evergreen campaign settings

• Allowable content delivery days

Time Zone Selection

The time zone you choose determines when messages, lessons, and confirmations are sent.

Which Time Zone Should You Select?

• Single-region audiences: Use their local time zone.

• Multi-region audiences: Choose a central time zone that balances time differences.

• Global audiences: Consider duplicating the campaign for different time zones.

Example:

A campaign set to send messages at 9 AM EST will deliver at 6 AM PST, which may be too early for some learners.

Start & End Dates

Start Date

• Determines when your campaign becomes publicly available.

• Can be adjusted anytime, but changes may affect scheduled content.

• If you want participants to sign up before the course begins, ensure your confirmation messaging is clear about when content will start.

Learn more about Registration & Confirmation Messaging >>

End Date

• Set an end date if the campaign is only available for a finite period.

• After this date, no new participants can join.

End Date - if the course/campaign will only be available for a finite period of time, you can set that date and time here.

Evergreen Campaigns: Start Date Based on Join Date

If your campaign is evergreen (runs continuously with self-paced progress):

• No fixed start date is needed.

• Content releases at intervals based on each participant’s join date.

• Learners consume content at their own pace.

Example:

• Lesson 1 → Sent 1 day after joining.

• Lesson 2 → Sent 3 days after joining.

• Late joiners follow the same sequence, but at different times.

Participant Join Date vs. Campaign Start on a Specific Date >>

Allowable Days: Controlling When Content Is Delivered

The Allowable Days setting controls which days of the week content is sent.

• Useful for corporate training (e.g., send content only on Tuesdays & Thursdays).

• Prevents weekend messaging (e.g., disable Saturday & Sunday).

• Content scheduled on a blocked day will be held and sent on the next available day.

Example:

• Content is set to release every 3 days.

• If the next release falls on Sunday (disabled), it moves to Monday.

How Late Joiners Receive Content

• If content is set to “Available Immediately”

  • Late joiners can access all past content upon entry.

• If content is “dripped” with delays

  • Late joiners receive content based on the delay schedule (e.g., Day 1, Day 3, Day 5 from sign-up).

• If content was scheduled for specific dates

  • Late joiners will NOT receive past content, as those dates are in the past.