Email Blast

What Is an Email Blast?

An Email Blast allows you to schedule and send targeted emails to contacts as part of a campaign or automation. Emails can be:

• Scheduled for a specific date and time.

• Triggered based on conditions, such as learner behavior or inactivity.

• Personalized using placeholders to increase engagement.

Use Cases

• Drip Email Campaigns – Send a series of automated emails over a set timeframe.

• Course Reminders – Schedule email nudges to keep learners engaged.

• Re-engagement Emails – Automatically reach out to inactive users.

• Sales Follow-Ups – Send personalized replies to new leads.

How to Send an Email Blast

Option 1: From Within a Campaign

1. Navigate to Main Menu > Campaigns > Campaign Content.

2. Drag the Email lesson item into the Lesson Builder.

3. Configure:

   • Set timing preferences for when recipients should receive the email.

   • Choose the "From" email address.

   • Select a template (if using a saved message).

   • Write the subject line (avoid spam-triggering words like NOW, SALE, PROMO).

   • Compose the email body, using placeholders to personalize the message. Learn more about placeholders.

4. Save and test before launching.

Option 2: Using Automations

If you need to send an email blast to a specific group, rather than just campaign participants, use Automations:

1. Navigate to Main Menu > Automations > New Automation in ConveYour.

2. Select "Send Email" as the action.

3. Choose the target group or set a condition.

4. Schedule the send time or trigger it based on activity.

5. Save and activate the automation.