Introduction to Email in ConveYour
What sort of things can I do?
Schedule a special email offer to a website visitor 2 hours after they visited the sign-up page for your micro-learning course!
Schedule an email to introduce learners to a course/campaign, or to follow-up
Send messages to groups of contacts if needed, and view results/metrics
Send messages to individuals
Automated messages can be sent to specific contacts that meet certain conditions
Send personalized emails to multiple contacts at the same time using placeholders
Reporting
From Reporting > Sent Messages view SMS and EMAIL stats:
Number of Sent messages
Number of people who opened it
Number of people who replied
Number of people who clicked-thru (if link included in message)
Number of people who unsubscribed
There are 3 types of messages
Individual Messaging
Individual Messaging
Individual messages are sent to single contacts:
From main menu select Contacts
Open a contact profile simply by clicking on the arrow next to the name from your List
Send messages by clicking on more > Send New Email
Messages show up as new threads with email, and a single thread with text messages
Group Messaging
Segmenting your list of contacts based on certain criteria is one way to target your audience and send very personalized messages to a specific group.
Create groups from your list of contacts based on certain conditions
Conditions are pre-determined fields with targeted distribution (i.e. total points "is more than" 1000)
Set up an email send as a lesson item in your course to schedule the email to all learners.
Dynamically pull in data from your contacts' profile information into your messaging, personalize the messages, using placeholders
Automated Messaging
Automate your marketing & support using automations
Automated messages are only sent once to contacts, or groups that meet a certain condition (i.e. send a congratulatory message once a contact achieves more than 1000 points in a course or challenge)
Email message blasts can be associated with participants in a course/campaign using an automation as well. (i.e. send an announcement to all learners in your course)
Placeholders
You can use placeholders within group emails while still making the message personal. Fields placeholders pull contact data into the placeholder space when the message is sent.